​What does your 'Personal Brand' say about you?
Not your logo or your colours
 
I’m referring to:

• Your Character
• Your ‘Self-talk’
• Your Truth
• Your Discipline
• Your Motivation
• Your Message
• Your Stories

I’m speaking to you about being ‘Who You Want To Be’, decided by you and not by societal or anyone else’s norms.

It's unique, specific and special to you…..Why would you want it to be dictated by others or by thoughts that are not true to you.
 
Your ‘Personal Brand’ speaks to your character, reputation, values, how you think and what’s important to you. It also outlines how you approach all aspects of your life.
 
One of the most important elements of your 'Personal Brand' is, the ability to unapologetically be ‘Who You Want To Be’.
 
For me, my ‘Personal Brand’ is about being certain of myself, without ego or arrogance. It’s a place that feels honest and comfortable. It’s about having respect for myself and others, you will notice it in the way I interact and communicate. It’s taken time and personal development, which has all been worth it. I still enjoy spending time working on developing myself but I’m here, where I want to be and it feels great.
 
I’d like to share some tips and ideas for you to be able to do the same.

​The first thing to do is acknowledge it, instead of being fearful. If any type of fear subsequently accompanies your feeling of self-doubt, then also acknowledge your fear. It sounds a strange thing to do but acknowledging the feelings that at first seem to hinder your progress is a valuable way to remove the hold they have over you. Awareness and acceptance of feelings or emotions labelled as negative will mean you can start the process of removing the power they have over you and in the case of self-doubt will enable you to elevate what you believe yourself to be capable of.
 
When we fear something or are uncomfortable with the way we’re feeling there's a tendency to veer towards avoidance rather then acknowledgment, exploration and acceptance, which would in fact provide you with a starting point for options towards change and more affirmative action.
 
The uncomfortable feelings you experience such as self-doubt might at first appear to be there to trip you up or stop you from progressing but they are created by you (mostly unconsciously) with a helpful purpose in mind. They are created to protect you, which is a wonderful intention but not always helpful. They’re created with the intention of saving you from being hurt or disappointed and to keep you safer within your comfort zone, the zone of only doing what you know and where you think you are certain of the outcomes.
 
As humans we are very complex in the way we think and sometimes it’s not always easy to understand our thought processes, which determine our behaviours and actions.

Because being behind it means it’s an obstacle.

What is Imposter Syndrome?

Imposter Syndrome or Imposterism has been around for a while. This is what it’s currently known as but who knows in a few years it might have a new name.

Imposter Syndrome generally affects your professional life and is described, as having a persistent feeling of inadequacy despite there being evidence to the contrary. Even though you’ve experienced success in your life, you still have the feeling you’re a fraud, a fake or you’re not good enough and at some point you will be found out and marched off the premises.

The interesting thing about Imposterism is that it affects high achievers, people who for all intents and purposes could be most proud of themselves for what they’ve achieved in life, but instead they are mired in self-doubt.

I see Imposterism as part of self-development or growing pains, uncomfortable but if you want to go further in life, necessary.

The logical mind might tell us the feeling we’re experiencing of feeling like a fraud doesn’t make any sense, but the intense emotive feeling of self-doubt does not lend itself well to logic.

If you’re feeling challenged in this area here are a few things to consider: